The high street catalogue shop has escaped the high street bloodbath thanks to its digital revamp.
Catalogue giant Argos has pulled off a high street coup by signing boy band One Direction to launch a jewellery range.
Niall Horan, Zayn Malik, Liam Payne, Harry Styles and Louis Tomlinson have come up with a range of silver bracelets and necklaces that are poised to sell out days after hitting the shelves.
Fans are expected to snap up the accessories, with a £17.99 heart charm bracelet stamped with the band’s 1D logo tipped to be the first to go.
Wouldn´t all directioners like some of these?
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